Saturday, June 09, 2007

Cartier: Declares June 8 The Love Day

Cartier, who has recently added a new piece to its LOVE Collection, has another reason to mark early-June an essential part of their history. With their newly released website, it’s interesting to see that the site is lightning-fast. Despite advanced designs, it actually does what it’s supposed to do, so none of the usual crap of over-designs and waiting half an hour for a page to download. In the Love Collection, brought out to support charity, Cartier has worked with eight celebrities, using the bracelets to promote a specific charity. The silk bracelet colour signifies their charity choice:

Rosario Dawson: Youth AIDS, Red Bracelet

Salma Hayek: The Salma Hayek Foundation, White Bracelet

Scarlett Johansson: USA Harvest, Baby Pink Bracelet

Spike Lee: Kanbar Institute of Film and Television, Purple Bracelet

Edward Norton: Maasai Wilderness Conservation Trust, Green Bracelet

Sarah Jessica Parker: UNICEF, Blue Bracelet

Michael Stipe: Mercy Corps / Gulf Coast Recovery, Black Bracelet

Liv Tyler: The Breast Cancer Research Foundation, Deep Pink Bracelet

7 Comments:

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9:15 pm  
Anonymous Jacqueline said...

I absolutely "love" this bracelet for the love collection that Cartier has chosen to design for so many reasons. So much of the jewelry that is designed by Cartier is a bit expensive when we all know that the prices could afford to be brought down just a bit. It is wonderful to know that Cartier now has an entire collection that gives some of the proceeds to charity. Now one can feel better about spending this amount of money on such a small, yet absolutely beautiful, piece of jewelry. I believe it was very wise for Cartier to use celebrities to help promote and design the pieces of jewelry. We all know that the moment a celebrity is spotted wearing something, practically every single other person in America wants to have it. Cartier's use of different celebrities like Sarah Jessica Parker, Live Tyler and a few more to help design pieces of jewelry that will promote different charities. It is wonderful that people who have their minds focused on different organizations, like the organization for breast cancer, UNICEF, and more all have an opportunity to participate while still wearing a beautiful piece of jewelry. Not only are they participating in such a wonderful cause, but the bracelet truly is stunning. It is something that can be worn with almost anything, this means that it can be promoted more often than if it was a diamond bracelet that could only be worn with beautiful, expensive gowns. I have yet to find out the price of the jewelry from the Love collection by Cartier, but even though they are most likely priced a bit more than what is in my budget or even bank account, i would defenetly want to purchase a piece from the collection primarily because of what the jewelry from the Love collection stands for. Cartier is very wise for choosing to create this wonderful collection.

3:08 am  
Anonymous Jacqueline said...

I absolutely "love" this bracelet for the love collection that Cartier has chosen to design for so many reasons. So much of the jewelry that is designed by Cartier is a bit expensive when we all know that the prices could afford to be brought down just a bit. It is wonderful to know that Cartier now has an entire collection that gives some of the proceeds to charity. Now one can feel better about spending this amount of money on such a small, yet absolutely beautiful, piece of jewelry. I believe it was very wise for Cartier to use celebrities to help promote and design the pieces of jewelry. We all know that the moment a celebrity is spotted wearing something, practically every single other person in America wants to have it. Cartier's use of different celebrities like Sarah Jessica Parker, Live Tyler and a few more to help design pieces of jewelry that will promote different charities. It is wonderful that people who have their minds focused on different organizations, like the organization for breast cancer, UNICEF, and more all have an opportunity to participate while still wearing a beautiful piece of jewelry. Not only are they participating in such a wonderful cause, but the bracelet truly is stunning. It is something that can be worn with almost anything, this means that it can be promoted more often than if it was a diamond bracelet that could only be worn with beautiful, expensive gowns. I have yet to find out the price of the jewelry from the Love collection by Cartier, but even though they are most likely priced a bit more than what is in my budget or even bank account, i would defenetly want to purchase a piece from the collection primarily because of what the jewelry from the Love collection stands for. Cartier is very wise for choosing to create this wonderful collection.

3:10 am  
Anonymous Anonymous said...

i think that it is so wonderful in so many ways. first of all cartier is so expensive and the love bracelet is a more affordable option. also, knowing that the proceeds go to charity makes it that much more special. cartier has chosen such great causes - they are now on cause number 8 and i bet they will continue on with as many causes as they can cover. i think it is very smart of them to choose and celebrity to rep each one of the causes because it catches the consumers eye and makes them want to know more because mostly everyone is celebrity driven. the marketing is smart. i think that more jewlery companies should follow in cartiers footsteps and donate to charity. i feel like i have more respect for them now that i know they donate to such important causes.

4:28 pm  
Anonymous handbags wholesale said...

Oopsie. Well y’all know what I meant. This is going to be hard to get used to. :)I like this kind of designing.Fantastic.

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